Big data analytics today lets businesses play 'Moneyball'

Hype continues to surround big data analytics. But hype or not, data-driven decision-making is becoming central to management decisions at most enterprises. They are taking inspiration from Billy Beane, the general manager of the Oakland Athletics baseball team that turned to data analytics (known as Sabermetrics in baseball and made popular in the movie "Moneyball") to assemble a competitive baseball team despite the organization's limited financial resources.

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